Zero to Hero Success through Digital Transformation

Ilkka Lavas Berlin, March 21th 2017

@lavas

@lavas

Import & Export software

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@lavas

Consumerism: Quality over quantity

Selective media behavior

VR & AR

Environmental concerns

Importance of physical experiences

Authenticity

Digitalization

Media: Value over volume

Urbanization

@lavas

The world is changing with accelerating pace

Consumer convenience

Consumerism: Quality over quantity

Selective media behavior

VR & AR

Environmental concerns

Importance of physical experiences

Authenticity

Digitalization

Media: Value over volume

Urbanization

@lavas

How to manage through this complex world?

Consumer convenience

Test ideas early. Don’t wait for perfect.

@lavas

Eternal beta. Constantly listen, learn & improve.

@lavas

@lavas

Never settle. New business models can make you better than the old one ever could.

Fail fast. The best chance to learn.

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External first. Go out, walk, talk & sense.

@lavas

2017

2037 @lavas

Lean City Model External focus

Fail fast

Challenge business model

Try ideas Iterate product

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ALAN WATTS THERE ARE NO MISTAKES

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Danke schön Haben Sie fragen? To ideate more with me, please click here.

Ilkka Lavas Berlin, March 21st 2017

@lavas